Tuesday, December 28, 2010

MTS launches services in UP, Uttarakhand

Sistema Shyam Tele Services Limited (SSTL) today launched its CDMA mobile service under the MTS brand in the Uttar Pradesh East and West circles, which also comprises Uttarakhand.

The company announced to invest Rs 150 crore in the two circles in the current financial year to ramp up the telephony infrastructure.

In the first phase, the services will cover 300 towns and 6,500 villages in the two states and the network will be gradually expanded.

The company aims to add one million and 50,000 voice and data subscribers, respectively in the next 12 months.

“We seriously believe future mobile growth will come from data and not voice segment, since the latter is now starting to getting commoditised and tariffs are cheaper,” SSTL chief financial officer Sergey Savchenko said here.

SSTL is the joint venture between Sistema of Russia and Shyam Group of India. At present, Sistema and Shyam holds 73.7 per cent and 23.8 per cent, respectively.

SSTL is now present in 15 telecom circles in India and has over 8 million voice subscribers and 4,00,000 broadband customers across 96 cities.

Savchenko said Sistema was the 8th largest telecom operator in the world and the 2nd largest in Europe after Vodafone. Globally, Sistema has over 100 million subscribers.

“We will remain focused on the CDMA platform in India and there is no plan to enter the GSM space,” he informed.

Commenting on the UP market, chief operating officer Arvind Kumar said there was a lot of potential in the state, since tele-density was still a lowly 45 per cent in the region, which was adding 2.4 million subscribers monthly. SSTL is the 12th mobile service operator in the region.

Over the next one month, MTS customers will add a network of 150 odd distributors and 10,000 retail outlets across the two circles.

BS

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